Congratulations Dear 16 Year Old Me

Canadian produced Melanoma video tops the prestigious Webby Awards

The number one patient story of the year, the video “Dear 16 Year Old Me” has set a new standard of storytelling by winning 2 Webby Awards, the leading international awards honouring excellence on the Internet.

The David Cornfield Melanoma Fund production, “Dear 16 Year Old Me”, won for Best Online Video – Public Service and Activism, and for Best Copywriting. It has been seen almost 7 million times, in 150 countries, and in 5 languages. No other patient story in living memory has come close to this level of global impact.

The video is by melanoma patients who, through reflection, tell their 16 year old self some life lessons that can make an important difference in their lives.

It’s a milestone in the history of healthcare when a patient story, told by real patients, outdraws a Hollywood celebrity doctor. It’s a story that can inform practice, change patient behaviour and improve public health.

This film wasn’t supported with a mass media campaign and major sponsors. It won the hearts of millions with an authentic narrative that engages its viewers with its honesty

“Dear 16 Year Old Me” proves that the stories of real people can change lives. Alongside great Canadian role models – change makers like Terry Fox and Rick Hansen – you’re going to start seeing the name David Cornfield.

David died at 32, a young man with great promise. What he started in life is being fulfilled by his legacy, a film as inspirational and dynamic as he was, with the power to influence the actions of millions of people.

If you haven’t seen this remarkable film, take 5 minutes to see it now and share it with your friends and family. If you have seen it, then watch it again with the knowledge that you’re participating in an historic event.

Zal Press Executive Director

“Valleys”: Successfully Funded on Kickstarter

On with the show!

Our congratulations to Mike Lang (Director) and Amy Aubin (Star) of the soon to launch web documentary “Valleys”.  In the final days of crowd-funding, this dynamic duo managed to raise an impressive $18,000 via Kickstarter.

As the Director of Photography for the Toronto portion of this series I am pleased to know that “Valleys” will be developed as Mike originally intended. It was evident when the trailer was launched last week that Amy’s story was powerful and necessary to share.

We look forward to updating you on “Valleys” as news becomes available.

Here’s a snippet from Amy’s blog – sharing her excitement:

Wow – so Valleys the movie will be happening; in 30 days we managed to raise our goal of $17,000.00 thanks to a lot of people with big hearts!  Mikey said he had never raised this much and well neither had I; this past weekend we had our doubts as we had been stuck at the $5,000.00 mark but today we made it to $17,000.00 so thank you, thank you, thank you to everyone who has helped in any and every way.  No effort or donation is too small and I thank all of you from the bottom of my heart.  Now- we await update#2 where Mikey may come back to Toronto for some filming before we head down to the Grand Canyon to raft 188km’s a journey that seems to in some ways parallel my own […] more here.